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Kerinci Valley, Sumatra

Fair at the Source

Q: Where does Indonesian cinnamon come from?

Approximately 50% of the world's cinnamon originates from Indonesia, and most of it grows in the Kerinci Highlands of Sumatra — a volcanic region in Jambi Province at altitudes around 1,500–2,000 m. This area produces the Korintje variety of cassia cinnamon.

Q: What is Korintje cinnamon?

Korintje cinnamon is a variety of cassia (Cinnamomum burmannii) grown specifically in the Kerinci Highlands of Sumatra, Indonesia. It is known for its rich aroma, sweet flavor and high oil content, and accounts for the vast majority of cinnamon used in North America.

Q: What is the difference between cassia and Ceylon cinnamon?

Cassia (Cinnamomum burmannii or Cinnamomum cassia) has a stronger, sweeter flavor and a thicker bark. Ceylon cinnamon (Cinnamomum verum) has a more delicate, citrusy taste and a thin, layered bark. Around 90% of the cinnamon sold worldwide is cassia. Cassia Co-op specializes in Korintje cassia from Sumatra.

Q: Is Cassia Co-op cinnamon sustainable and certified?

Yes. Cassia Co-op operates under FSSC 22000 food safety certification, Rainforest Alliance, USDA Organic, EU Organic and UEBT (Union for Ethical BioTrade) standards. The cooperative works directly with over 1,000 partner farmers in Kerinci, runs a seedling nursery programme and ensures full traceability from origin to end user.

Q: Does Cassia Co-op supply bulk cassia worldwide?

Yes. Cassia Co-op ships bulk cassia worldwide from Indonesia, with local service support from offices in The Netherlands and the United States. Products available include cassia powder, cut & sifted, tea bag cut and sticks.

Q: Why is Cassia Co-op based directly in Kerinci?

Cassia Co-op is the first and only processor-exporter of cassia to establish operations directly in Kerinci, Sumatra. This proximity to origin guarantees freshness, an unbroken chain of custody, full traceability, and direct contact with the partner farmers who grow the cinnamon.

Q: Do you supply cinnamon (kaneel) to the Dutch and European market?

Yes. Cassia Co-op runs a dedicated office in The Netherlands to serve Dutch, Belgian and broader European customers. Our cassia — known locally as 'kaneel' — is shipped in bulk directly from Kerinci, Sumatra and meets EU Organic, FSSC 22000, Rainforest Alliance and UEBT requirements.

Q: What product forms of cassia (cinnamon) do you offer?

Cassia Co-op supplies six bulk forms of single-origin Korintje cassia (Cinnamomum burmannii): Cassia Powder, Cut & Sifted Cassia, Tea Bag Cut, Premium Cassia Sticks, Custom Cassia Sticks, and Broken & Clean Cassia. All grades are produced at our FSSC 22000 facility in Kerinci, Sumatra, and shipped worldwide from Indonesia.

The first cassia processor in Kerinci.

We do not claim to be changing the world. What we can confidently say is that we are making a positive and tangible contribution at the very source of the cassia supply chain. A state-of-the-art grinding facility, directly in the world's largest cassia-producing region.

Get in Touch Our Story

1,000+

Partner Farmers

100%

Kerinci Origin

1st

Processor in Kerinci

Cinnamon plantation — Kerinci Valley, Sumatra

About Us

Making a difference at the source

For us, a supply chain is truly sustainable only when it is fair to all stakeholders — from farmers to end users — and pragmatic from a logistical standpoint.

We are the first and only processor-exporter of cassia (Cinnamomum burmannii) — known as Korintje cinnamon, or "kaneel" in Dutch — to establish operations directly in Kerinci, Sumatra, allowing us to work in direct contact with farmers and ensure full traceability from origin to end user.

Founded

At the Source

Location

Kerinci, Sumatra, Indonesia

Mission

Fair, Reliable & Efficient

Offices

NL & US

Our Promises

Supply chain — Fair, Efficient, Transparent
and Fully Certified

Sustainability is more than a label — it's our daily reality. We welcome you to visit and see for yourself.

Sustainability

3:1 Replanting Commitment
For every tree harvested, we replant more than three—securing a sustainable future supply

Local Economic Impact
The only industrial cassia processor operating in the region. Our day-to-day operations support the local economy and community through job creation, tax contributions, partnerships with local stakeholders & institutions…

Farmers Fairness & Transparency

Clear Purchasing Standards (SOP)
A structured system defines exactly what is expected—sorting and drying.

Transparent Pricing
No more guesswork or arbitrary negotiations. Both sides know the rules—farmers understand how value is determined. A bit of extra effort on preparation translates into better prices.

No More Grey Areas
Buying cassia bark becomes clear, consistent, and fair for everyone involved.

Full Traceability

From Field to Facility to Customer
Every lot is traced back to the exact field where it was harvested.

Pre-Harvest Field Checks on all certified cassia (RA, UEBT, ORG, FSA). Our ICS team visits farms before harvest to verify conditions on the ground.

Barcode Tracking (UPC System)
Each batch is recorded upon arrival and tracked throughout our facility.

FAQ

About Indonesian cassia & our cooperative

Where does Indonesian cinnamon come from?

Approximately 50% of the world's cinnamon originates from Indonesia, and most of it grows in the Kerinci Highlands of Sumatra — a volcanic region in Jambi Province at altitudes around 1,500–2,000 m. This area produces the Korintje variety of cassia cinnamon, prized for its rich aroma and high oil content.

What is Korintje cinnamon?

Korintje cinnamon is a variety of cassia (Cinnamomum burmannii) grown specifically in the Kerinci Highlands of Sumatra, Indonesia. It is known for its rich aroma, sweet flavor and high essential-oil content, and accounts for the vast majority of cinnamon used in North America.

What is the difference between cassia and Ceylon cinnamon?

Cassia (Cinnamomum burmannii or Cinnamomum cassia) has a stronger, sweeter flavor and a thicker bark. Ceylon cinnamon (Cinnamomum verum) has a more delicate, citrusy taste and a thin, layered bark. Around 90% of the cinnamon sold worldwide is cassia. Cassia Co-op specializes in Korintje cassia from Sumatra.

Is Cassia Co-op cinnamon sustainable and certified?

Yes. Cassia Co-op operates under FSSC 22000 food safety certification, Rainforest Alliance, USDA Organic, EU Organic and UEBT (Union for Ethical BioTrade) standards. The cooperative works directly with over 1,000 partner farmers in Kerinci, runs a seedling nursery programme, and ensures full traceability from origin to end user.

Does Cassia Co-op supply bulk cassia worldwide?

Yes. Cassia Co-op ships bulk cassia worldwide from Indonesia, with local service support from offices in The Netherlands and the United States. Products available include cassia powder, cut & sifted, tea bag cut and sticks.

Why is Cassia Co-op based directly in Kerinci?

Cassia Co-op is the first and only processor-exporter of cassia to establish operations directly in Kerinci, Sumatra. This proximity to origin guarantees freshness, an unbroken chain of custody, full traceability, and direct contact with the partner farmers who grow the cinnamon.

Do you supply cinnamon (kaneel) to the Dutch and European market?

Yes. Cassia Co-op runs a dedicated office in The Netherlands to serve Dutch, Belgian and broader European customers. Our cassia — known locally as "kaneel" — is shipped in bulk directly from Kerinci, Sumatra and meets EU Organic, FSSC 22000, Rainforest Alliance and UEBT requirements. Wij spreken Nederlands.

What product forms of cassia (cinnamon) do you offer?

We supply six bulk forms of single-origin Korintje cassia (Cinnamomum burmannii): Cassia powder, Cut & Sifted cassia, Tea Bag Cut, Premium Cassia Sticks, Custom Cassia Sticks, and Broken & Clean cassia. All grades are produced at our FSSC 22000 facility in Kerinci, Sumatra, and shipped worldwide from Indonesia.

Contact

Global Distribution — Local Service

We ship bulk cassia worldwide from Indonesia, with local service support from our offices in The Netherlands and the United States.

📧

Sales & Samples

sales@cassia.coop

💬

General Inquiry

contact@cassia.coop

📞

NL Office

+31 33 299 6789

📞

ID Office

+62 748 321 8775

📍

Cassia Co-op (Head Office)

Jl. Lembang Jaya, RT 04, Desa Koto Dumo, Kec. Tanah Kampung, Kota Sungai Penuh, Provinsi Jambi 37100, INDONESIA

Send us a message

Fair at the Source

Making a difference at the source

From farmer
to end user